BARDHAN, Soham; PANDA, Rajeev Kumar. How CSR perception relates to brand loyalty: the mediating role of perceived greenwashing and the moderating role of consumer scepticism. International Journal of Accounting, Business and Finance, [S. l.], v. 5, n. 1, p. 90–107, 2026. DOI: 10.55429/ijabf.v5i1.383. Disponível em: https://www.ijabf.in/index.php/IJABF/article/view/383. Acesso em: 4 oct. 2026.